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      Content Marketing, Engineered Podcast


      If you are a marketer in a technical company, this podcast is for you.

      On each episode, host, author, and TREW Marketing CEO Wendy Covey will breakdown an industry trend, challenge or best practice in marketing to engineers and like-minded technical buyers. You'll meet colleagues and industry friends who will stop by to tell you their stories along the way. Learn B2B content marketing strategies and tips to build trust and grow your business with technical content.


      Click the episode links below for show notes, resources, and transcripts, and subscribe on your favorite podcast app so that you'll never miss an episode!

      Interested in Being a Guest?   Help Us Improve

      Moving to Google Analytics 4

      Learn why GA4 is replacing Google's Universal Analytics platform, and what actions you need to take...

      How Manufacturing Marketers Impact Rep Growth

      Learn how manufacturing companies can better support their channel sales reps through content,...

      Company Culture Communication

      Learn how companies define, reinforce and promote their culture to recruit and retain talent.

      ABM Readiness, Measurement, and Winning Tactics

      Award-winning ABM strategist shares his decade-long journey with ABM and advice for getting started...

      A Technical Leader's Inbound Marketing Journey with Matt Eurich

      Coming up through the technical ranks to leading a business, how do executives ramp up and keep up...

      Evolve Your Google Adwords Strategy with Glenn Schmelzle

      The Google Adwords platform has grown tremendously in sophistication. Are you keeping up?

      Communicating Through Body Language With David Schneer

      What someone says may not always match what they think. Learn how body language can help you...

      CMI Manufacturing Marketing Research Report with Lisa Beets

      Learn from the latest research where to invest and pitfalls to avoid when crafting your 2022...