SERVICES

Marketing Planning
- Annual Marketing Planning
- Campaign Planning
- Product Launch Strategy

Brand Marketing
- Brand Positioning and Messaging
- Rebrand and Acquisition Marketing
- Brand Identity and Creative

Content Marketing
- Content Planning
- Technical Writing
- Content Promotion and Advertising

 

Website Services
- Website Strategy
- Technical Web Content
- Corporate Web Pages

HubSpot Services
- HubSpot Onboarding + Training
- HubSpot Audits + Optimization
- Marketing, Sales, CMS and Service Hub

Sales Enablement
- Sales Enablement Strategy
- ABM Strategy
- Thought Leadership Content

We Know Engineers, Integrators, Technical Buyers

Elevate your brand and drive demand with marketing dedicated to technical organizations

A Full-Service Inbound Marketing Agency

 
For more than a decade, we’ve helped B2B engineering and technology companies create brand identity, engage with audiences, and generate new opportunities through insightful research, unrivaled industry expertise, and detail-oriented execution.

Experts in Engaging Engineers
and Technical Audiences

Our success in marketing technology – from phased-array radar to plant floor automation – is unmatched in the marketing industry.

Our Expertise

Experts in Engaging Engineers
and Technical Audiences

Our success in marketing technology – from phased-array radar to plant floor automation – is unmatched in the marketing industry.

 

Our Expertise

THE TREW CREW

Our team is full of technical marketing experts.

We advise our clients based on proven results through engagements with hundreds of technical B2B companies.

Learn More About TREW

Marketing Education

Our marketing team meets you where you are, whether just getting started with digital, needing to improve ROI, or looking for an efficient way to train and align internal marketing staff. From free webinars, ebooks, and podcast episodes to on-demand training, an end-to-end book, and workshops, our resources help you achieve your goals and grow in your marketing career.

 

Access Marketing Resources

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research 

82% of technical buyers rely upon vendor websites

To succeed with marketing programs, technical B2B companies must understand what content engineers consume, why they look for it, and how they find it.

 

Access Research

Jeff Gray
"The approach TREW used helped us... execute a rebranding with strategy -- streamlining into one brand with a strong message able to grow with us in the coming decades." 
Jeff Gray
CEO of Genuen
keith-sugawara
“For years, TREW has been our go-to marketing partner, serving as an advisor and helping us execute our inbound marketing program and partner marketing efforts.” 
Keith Sugawara
President and CEO of Silex Technology
Knowles, Peter Matthews
"We’ve been lucky to have access to a team of writers who write about technology. They come to the task with a nuts and bolts understanding of the topic.”
Peter Matthews
Sr. Technical Marketing Manager for Knowles Precision Devices
 

Smart Marketing Blog

5 min read

Preparing for GA4: The Next Generation of Analytics

Big changes are on the horizon. Google's powerful Universal Analytics (UA) platform, the number one tool used to track...

9 min read

Content IS King: How to Write a Technical White Paper for Engineers

For technical audiences, white papers have traditionally been seen as unbiased, lengthy academic articles that look...

7 min read

How to Create B2B Buyer Personas for Technical Companies

Buyer personas serve many purposes for your B2B technical company.

During the marketing planning phase, it’s important...

Content Marketing, Engineered Podcast

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Every week host Wendy Covey breaks down an industry trend, challenge or best practice in marketing to technical buyers. You'll meet colleagues and industry friends who stop by to tell you their stories along the way, and leave each episode feeling inspired and ready to take action.

 

Listen to the Latest Episodes