Research

Cutting-edge B2B marketing research about engineers' content, buying, channel, and search preferences.

New Research: Smart Marketing for Engineers® 2019 Research Report 

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TREW Marketing partnered with IEEE GlobalSpec to conduct research on the content, online search and buying preferences of engineering, technical and industrial professionals around the world and across age groups. 

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2018 State of Inbound Report 

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HubSpot’s comprehensive report on the current state of inbound marketing and sales strategies provides benchmarks and insights to help your business grow.

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Smart Marketing for Engineers® 2016 Europe Study: Content & Online Marketing

TREW Marketing and Elektor International Media Present New Research from Engineers/Scientists in the UK and Europe.

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Research: 2017 Smart Marketing for Engineers® Report

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This study provides digital marketers with valuable data on how engineers and scientist search for solutions and what content influences them on the buyer's journey.

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Smart Marketing for Engineers 2016 Study: The Buyer's Journey

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This study provides conclusive, actionable data to understand the engineers' buyers journey and implement marketing programs that drive ROI.

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