Inbound Marketing Specialist
Sarah brings digital marketing experience coupled with industrial automation knowledge to TREW Marketing. With experience marketing to engineers and technical audiences, Sarah works on website redesign projects, graphic design projects and other digital marketing campaigns. Sarah uses her creativity and content development skills to help TREW clients establish and advance their brand with engaging graphics and design.
Sarah's areas of expertise include:
- Website Design and Implementation
- Content Design
- Graphic Design
- Online Advertising + Social Media
- HubSpot Marketing
Before joining the TREW Crew in 2017, Sarah worked as the Marketing Manager for Frakes Engineering—a control system integrator in Indianapolis, IN. At Frakes Engineering, Sarah successfully shifted Frakes Engineering’s marketing focus towards inbound marketing. Using “Smart Marketing for Engineers” as a strategic tool, Sarah designed, wrote and implemented a new website for Frakes that continues to bring in quality leads from top manufacturers.
At Frakes Engineering, Sarah owned all marketing efforts--working to translate highly technical information into successful campaigns. She wrote and designed all of Frakes Engineering’s marketing materials including project profiles, blogs, press releases, newsletters and white papers. She also has an eye for graphic design and video production experience.
Sarah holds degrees in English and Journalism and a minor in Creative Writing from Franklin College—a liberal arts college south of Indianapolis. Sarah worked as a political reporter at TheStatehouseFile.com covering Indiana politics. Sarah has interviewed many well-known Indiana politicians including Vice President Mike Pence and former Indiana governor, Mitch Daniels.
As the first Hoosier to join the Trew Crew, Sarah lives on the north side of Indianapolis and will help cover Midwest clients for TREW Marketing. In her free time, Sarah enjoys weekends at the lake, reading, cheering on the Indianapolis Colts and Chicago Cubs, yoga and hanging out with her dog, Shotzie.