SENIOR INBOUND MARKETING SPECIALIST
Julia joined the TREW Crew with a unique client perspective. As a former client, she worked with TREW to guide her employer through a brand evolution combining two 50-year-old brands, which increased their website traffic by nearly 300% in one year. As part of this rebranding, she helped to rebuild brand trust and establish and implement the company’s first ever marketing strategy. A one-woman team – Julia handled all aspects of her company’s marketing strategy including brand management, content marketing, SEO, social media promotion, and event management.
Since then, Julia has developed a passion for brand marketing and led significant rebranding efforts for clients looking for a brand refresh and refocus, as well as clients looking to define and communicate who they are after mergers and acquisitions.
In addition, Julia has extensive experience collaborating with engineers and other subject matter experts in creating and translating technical material into content easily understood by audiences.
Julia's areas of expertise include:
Julia lives in the Detroit area with her husband, Eric, and their dog Thelma Lou. In her free time, she likes to flex her creative skills with watercolor painting and digital design (among other crafts). She has not purchased a greeting card from a store since 2013 – they’re all handmade by Julia! She also enjoys tent camping, kayaking, hiking, reading, listening to music, gardening vegetables, and critiquing font choices on restaurant menus.