HubSpot Services for Engineering Firms

Work Smarter with Hubspot

HubSpot's all-in-one software platform gives you powerful tools to create a memorable experience for your buyers, capture more leads, and drive efficiencies for your customer-facing teams. It's powered by a unified database, allowing a smooth handoff between teams and greater insight into buyer needs and behavior.

For each of the HubSpot Platform tools or "Hubs" listed below, TREW Marketing provides customized onboarding and training for new customers and maintenance retainers for those looking for long-term hands-on support.

The HubSpot CRM unifies your marketing, sales and services databases. This where you manage contact and company information. Because the CRM also houses and integrates your customer-facing team databases, context can be shared between teams, such as web pages visited by a prospect or how many people from a company have interacted with you, and how often.

Through our HubSpot onboarding and training service, TREW Marketing sets up your HubSpot CRM with your users, your customers, privacy laws and ongoing maintenance top-of-mind.

HubSpot supports your marketing goals through each phase in the buyer's journey, including blogging, SEO, email campaigns, social media management and reporting.

For companies needing more advanced capabilities, the Marketing Hub includes powerful marketing automation with workflows, lead scoring to better identify leads to pass to sales, an ABM tool set for both the marketing and sales teams, and flexible custom reporting.

It's no wonder that TREW Marketing uses the Marketing Hub for the majority of our client retainer engagements (and ourselves). We offer Marketing Hub implementation and custom training services, often as part of our Marketing Planning service.

One of the most impactful ways to use HubSpot is during lead handoffs between marketing and sales. Lead scoring allows marketing to automate and elevate qualified leads. Sales can view all interactions the contact had with the company to date, accept the lead and begin work to pull them through the buyer's journey.

HubSpot supports sales in this phase through deal management, task management, email templates, a handy meeting scheduling app, and automated notifications. With Outlook and Gmail integrations, sales can accomplish a great deal of their work within the email tool they are most comfortable using.

TREW Marketing provides Sales Hub onboarding and training services, often in conjunction with our Sales Enablement Strategy Workshop.

Your biggest promoters are normally your happiest customers, and vice versa. HubSpot service tools help you set your customers up for success with your solutions and address issues if they occur. These include a knowledge base tool, live chat, support ticket automation, and email sequences.

HubSpot also provides the ability to send and analyze customer surveys to measure your net promoter score and improve the likelihood of repeat business.

TREW Marketing offers Service Hub onboarding and training services.

"Over the last several years, we’ve invested in our marketing foundation and shifted our investment from a mostly outbound approach with a heavy focus on trade shows to a more inbound approach focused on web and content marketing. As a result, our company has grown over 50 percent and, today, the majority of our leads come from online sources."

Matt Eurich | President of WTI

HubSpot Delivers High-ROI Results for TREW And CLIENTS

As a Platinum Agency Partner, TREW Marketing helps companies get started and maximize HubSpot tools as part of an integrated inbound marketing and sales approach.

We've been a partner since 2011 and have deep-rooted relationships with the HubSpot team. Our CEO, Wendy Covey, was tapped to serve as a founding member of the HubSpot Partner Advisory Council from 2017–2019.

TREW Marketing's Custom HubSpot Services Include:

Onboarding
Training
Support Retainers
Contextual Marketing and Selling
Email Marketing and Lead Nurturing
Lead Scoring

Featured Podcast

Inbound Marketing Specialist Andre Leonard appeared on the Content Marketing, Engineered podcast to describe the features and pricing of the HubSpot platform.

Frequently Asked Questions

How does HubSpot align sales and marketing teams?
What's the difference between HubSpot, WordPress and Squarespace?

WordPress is a Content Management System (CMS) that started out as a blogging platform and has grown to become one of the most popular online publishing platforms. To compare, HubSpot is a marketing automation platform with a CMS built-in. With HubSpot, you can have your website, blog, landing pages, email marketing, CRM, marketing automation, social media and analytics all housed in one location. Squarespace is a CMS for the DIY-marketer that offers marketing automation solutions.
How do I use web data to guide my marketing strategy?

Data and analytics give you power when planning your marketing strategy. It can be overwhelming to analyze the amount of data you have. How do you sift through all the information at your disposal to focus on the metrics that really matter and use them to guide strategy? By using a combination of traffic and campaign analytics to measure marketing success, you can effectively use marketing data to optimize your efforts.
What is the difference between the Salesforce and HubSpot CRMs?