Created by TREW Marketing CEO Wendy Covey and her team of content marketing experts, the trainings combine decades of experience.
Content Marketing, Engineered Academy provides digital training courses for professionals marketing to highly technical audiences. Our self-paced courses help marketers and technical leadership use content to build their company's brand into a trusted resource, spend less per lead, and help sales achieve greater pipeline efficiency. The curriculum includes instruction, cohort-style interaction, and in-depth worksheets to give participants a step-by-step approach to content marketing.
This end-to-end course helps writers and marketers research, organize ideas, write, review drafts, and enhance their final product, ultimately creating content -- from blog posts and ebooks to corporate slide decks and case studies -- that converts technical audiences.