THE LINKEDIN MINISERIES

Learn how to amplify your ROI on the #1 B2B social platform.

 

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Explore each episode of our March LinkedIn Madness Miniseries.

Introducing the march linkedin madness miniseries

Take a sneak peek at our miniseries focused on all things LinkedIn, from crafting that perfect post or ad to expanding your reach through deeper network engagement.

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Don't be boring with john espirian

John Espirian, Technical Copywriter and author of Content DNA, thinks that boring is the new risky. He provides advice on standing out from the crowd and explains recent LinkedIn algorithm changes.

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Stop the Sales Noise with Susan Tatum

Susan Tatum, Founding Partner of The Conversion Company, explains how salespeople can cut through the noise on LinkedIn, strive for quality over quantity, and make real connections with prospects.

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BECOME A TRUSTED SALES ADVISOR WITH NICK CAPOZZI

Nick Capozzi is CEO of Sales Pitching and an award-winning LinkedIn advisor. In this episode, he gives advice on flexible scripts, making human connections, and improving sales conversion rates.

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MEASURE AND MASTER ENGAGEMENT WITH SCOTT INGRAM

Scott Ingram, creator of the LinkedIn Sales Stars list, explains what the best-in-breed sales and marketing people are doing to engage and grow their LinkedIn networks.

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Boost your Ad Performance with AJ Wilcox

AJ Wilcox, founder of B2Linked and host of the LinkedIn Ads Show podcast, has managed massive LinkedIn Ads accounts. In this episode, he shares his best advice. 

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High-Performing Linkedin Campaigns with Erin Moore

TREW Marketing Account Director Erin Moore walks through specific examples of how TREW clients are seeing success with their LinkedIn campaigns.

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NEW FEATURES & KEY TAKEAWAYS WITH JULIA FELLOWS

TREW's Inbound Marketing Specialist Julia Fellows shares LinkedIn's new marketing features, such as stories, articles and newsletters.

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Build your content marketing program

To succeed on LinkedIn, you need a comprehensive content marketing strategy. To learn the fundamentals of content development, get the book Content Marketing, Engineered by Wendy Covey.

 

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Sign up to receive updates about the Content Marketing, Engineered Podcast. Host Wendy Covey breaks down industry trends, challenges, and best practices in marketing to technical buyers.