Inbound Marketing Account Manager
Erin brings a deep background in digital marketing to TREW and TREW’s clients, specializing in web development, SEO, HubSpot marketing automation/sales implementation and management, content creation and marketing analysis. She relies on analytics and data to determine tactic success, and uses this data to optimize content and marketing strategy.
Erin's areas of expertise include:
Erin's experience stretches across all aspects of inbound marketing. Prior to joining TREW Marketing, Erin worked at both the Alzheimer’s Association and 1-800-PetMeds in marketing and PR. Her core responsibilities at both organizations included content development for websites and blogs; social media management of multiple brand channels; social media advertising and AdWords campaigns; tracking analytics across the web and social channels to influence content and strategy; project management of local and national marketing campaigns; implementing SEO to optimize web pages and increase organic traffic; and building relationships with relevant partner organizations, influencers and media members.
Never one to turn down an opportunity to pick up new skills, she has also dabbled in print design work, video filming and editing, and event planning.
Erin is a recent arrival to Texas from south Florida, where she spent most of her childhood and time after college. She earned a Bachelor of Science degree in public relations with a minor in anthropology from the University of Florida.