Smart Marketing Blog

Q&A from 2023 State of Marketing To Engineers Webinar

Recently, GlobalSpec and TREW Marketing released the 2023 State of Marketing to Engineers research...

TREW in Review: Looking Back on 2022

Through the years, I've always looked forward to Christmas card letters. The ones that allow you to...

Writing Course and Coaching for Marketers Targeting Technical Audiences

When you’re in charge of content marketing for a technical company, the list of content that you...

A TREW Perspective on Independence

What comes to mind when you think about the meaning of independence?

For TREW, it's the freedom to...

Creating a Culture of Connection within Remote Working Teams

While most companies were suddenly forced to experiment with remote work in recent years, we were...

Q&A from 2022 State of Marketing to Engineers Webinar

Thanks to everyone who joined GlobalSpec and TREW Marketing for our 2022 State of Marketing to...

2022 State of Marketing to Engineers Research Report

This week in conjunction with GlobalSpec, TREW Marketing announced the release of the...

Q&A From 2021 State of Marketing to Engineers Webinar

Thank you to all who joined GlobalSpec and TREW Marketing for our 2021 State of Marketing to...

Reflecting on 2020 and Giving Back

2020 was the year we all shifted our marketing plans as Covid-19 took the world into lockdown....

Lee Chapman Named as TREW Marketing President

Today, TREW Marketing announced that Lee Chapman has been named President of the agency. Lee joins...

TREW Marketing Selected to Join HubSpot Advisory Council

On the heels of marking our 5^th year as a HubSpot Partner, we are honored TREW has been invited to...

Nurture Your Leads: Harness the Power of E-Newsletters, Part 2

Part 2: Acronyms, Specs, Bullets and other Editing Tips

You’re on a plane trying to finish up a presentation or a document for a potential customer and...